Menu

Board of Directors

Penny Judd, Independent Non-Executive Director and Chairman

Penny Judd is a Non-Executive Director, Chair of the Board and Chair of the Regulatory & Risk Committee.

Penny sits on the Boards of AIM listed Trufin Plc and Alpha Financial Management Consulting Plc as a Non-Executive Director, Senior Independent Director and Chair of the Audit Committee. She also sits on the Board of AIM listed Team17 Plc as a Non-Executive Director and Chair of the Audit Committee.

Penny started her career at KPMG qualifying as a chartered accountant and specialising in Audit and Corporate Finance before joining the London Stock Exchange where she was Head of Equity Markets at the UKLA. She then moved to Cazenove & Co as a corporate financier and was a consultant at the London Investment Banking Association before moving into a career in Compliance. Penny was a Managing Director and EMEA Head of Compliance firstly for UBS Limited and then Nomura International Plc before moving into her current portfolio career.

Charles Fairbairn, Senior Independent Non-Executive Director and External Director

Charles Fairbairn is a Non-Executive Director, the Senior Independent Director and Chairman of the Audit Committee.

Charles has held similar positions for a number of publicly traded companies over the past 20 years including Research Now Ltd., the online research company of which he was a founder investor, Statpro Group Plc, providing analytics for asset managers, and Brightview Plc, an internet service provider. Charles Fairbairn graduated from Durham University with a BA (Hons) in Economics and then qualified as a Chartered Accountant with Deloitte Haskins & Sells in London. Having spent seven years at Deloitte Haskins & Sells, he joined Pearson Plc as Group Accountant, Group Chief Accountant and latterly Finance Director of Pearson New Entertainment, a startup division. Over the following 22 years, he has held a number of positions as finance director, executive and non-executive director of a portfolio of companies, helping to develop and scale growth companies from start-ups into global companies.

Charles is an active investor in growth companies and reviews new business and turnaround opportunities, exposing him to a multitude of sectors and business models. He also holds an Investment Management Certificate.

Daniel King, Independent Non-Executive Director and External Director

Daniel King is a Non-Executive Director and Chairman of the Remuneration Committee and the ESG Committee.

Daniel has spent the last two decades in executive and senior management roles within technology corporates as well as start-ups as an operator, advisor and investor with a focus on Fintech, eCommerce technology, Big Data, BI, Analytics, SaaS platforms, and Marketplaces for both B2B and B2C. He has extensive knowledge in investing, fundraising, and scaling high-growth companies including international expansion.

Daniel is currently a Venture Partner with Seedcamp, one of Europe’s largest Venture Capital firms for early stage funding. He is also Chairman of StitcherAds a platform for social commerce. Previously he was President & COO for Profitero, a SaaS provider of online insights and e-commerce intelligence for retailers and brands and prior to that was a specialist consultant to the UK Government working for the Department of Investment and Trade (DIT) as Head of High Growth & Emerging Markets.

Daniel was previously Managing Partner of Blue Leaf Capital, a private boutique venture capital and advisory services company based in London and has held managing director roles with Compete Inc; MySupermarket.co.uk; and Experian Hitwise, overseeing the company’s EMEA operations and was a key member of staff that led to the eventual acquisition of Hitwise by Experian in June 2007.

Steve Baldwin, Independent Non-Executive Director

Steve Baldwin is a Non-Executive Director and Chairman of the Nomination Committee.

Steve is currently the Chairman of TruFin Plc and is also a Non-Executive Director of The Edinburgh Investment Trust Plc. Prior to joining Macquarie Capital, Steve was a Corporate Finance Director at JP Morgan Cazenove for ten years and previously a Vice President of Corporate Finance at UBS. He qualified as a Chartered Accountant at Coopers & Lybrand.

Steve has an extensive corporate finance background and held the position of Head of European Equity Capital Markets and Corporate Broking at Macquarie Capital until 2015 when he decided to pursue a non-executive career.

Anne Grim, Independent Non-Executive Director and External Director

Anne Grim is a Non-Executive Director.

Anne is an experienced executive turned advisor, consultant and Board Director with more than 30 years in senior financial services leadership roles at Barclays, Wells Fargo, American Express, Mastercard and most recently (and formerly) as Chief Customer Officer at Fidelity International. Her expertise is in customer experience, strategic planning and execution, technology innovation and business transformation.

Anne is currently an independent non-executive Board member for Insight Investment, Metro Bank PLC, RateSetter and Openwork Holdings Ltd.

Anne is also an Advisor to the Investment Association's FinTech Engine and a Trustee on the UK board of Opportunity International.

Sigalia Heifetz, Independent Non-Executive Director

Sigalia Heifetz is a Non-Executive Director.

Sigalia holds Non-Executive Directorships at a number of leading Israel-based corporations across a range of sectors and industries, including Nesher Israel Cement Enterprises Ltd, Clal Industries, Golf & Co, Maman, Tamar Petroleum and Clal Biotechnology Industries. She also previously held Non-Executive positions at Bet Shemesh Engines Ltd and Hadera Paper, prior to which she was an audit partner at accountancy firm BDO.

Sigalia holds a Bachelor's Degree in Accounting and Economics from Tel Aviv University and an EMBA from INSEAD and Tsinghua University.

Tami Gottlieb, Independent Non-Executive Director and External Director

Tami Gottlieb is a Non-Executive Director.

Tami has a long track record in the financial services industry in Israel and is currently an External Director at Bank Leumi Le’Israel Ltd. – one of Israel's two largest commercial banks, where she is Chairperson of the Audit and Financial Reports Committees and a member of the Remuneration and Business & Credit & Strategy Committees, having previously been on the Technology Committee and on the Risk Management Committee. Tami Gottlieb is also Chairperson at Shefayim Holdings Corporation, an External Director at Extell Limited, an Independent Director at Arad Investments and Development Ltd and a Director at Emilia Development. She is also a founder and Managing Director of Harvest Capital Markets Ltd, a wealth management and corporate finance boutique.

Tami holds a Bachelor’s Degree in International Relations from the Hebrew University of Jerusalem and a Master’s Degree in Economics from Indiana University.

David Zruia, Group Chief Executive Officer and Director

David Zruia is the Chief Executive Officer.

David joined the Group in 2010 as a senior manager in the marketing department. In that role, David was instrumental in establishing the Group’s marketing capabilities and in building awareness of, and recognition for, the Plus500 brand in key markets around the world. He was appointed as the Group COO in 2013 and led the establishment and management of the operational division of the Group, including KYC processes, payment processing, back office, customer service and risk management.

David holds a B.Sc. in Industrial Engineering and Management from the Technion - Israel Institute of Technology.

Elad Even-Chen, Group Chief Financial Officer and Director

Elad Even-Chen is the Chief Financial Officer of the Group and Vice President of Business Development.

Elad joined the Group in 2011. Elad’s responsibilities cover a broad range of finance, business, corporate and strategic functions. Elad is responsible for Plus500’s strategic business development projects which enable the Group's business and financial expansion.

Elad has an extensive corporate finance, legal and regulatory background. Over the last 10 years he has held a number of positions within the Group also acting as the Company Secretary, risk manager and Head of IR.

Elad is a certified accountant in Israel and, prior to joining the Group, he was a senior associate at KPMG. Elad holds a B.A. in Accounting and Economics from Tel-Aviv University, an LL. B Degree from the College of Management and an MBA (specialising in Financial Management) from Tel-Aviv University.